In a year when Accor celebrates its 20 years of operations in both Australia and Vietnam, the company has more reasons to celebrate with numerous records being achieved in Asia Pacific: Over 60 new hotels opened in Asia Pacific during the year 2011, more than 100 new hotel contracts signed in 2011 and the strongest ever pipeline with over 200 hotels committed to Asia Pacific. Michael Issenberg, Chairman and Chief Operating Officer, Asia Pacific stated, “2011 has been a year of strong performance for Accor in Asia Pacific, where we will add more than 60 new hotels to the network constituting an additional 11,500 guest rooms. Beyond this significant accomplishment, we have signed an additional 100 new hotel contracts during the year taking our committed hotel pipeline to over 200 hotels. We anticipate robust growth activity to continue well into 2012. Accor is today the largest operator of hotels in Asia Pacific with over 450 hotels in operation and with the expansion achieved during 2011 and the extensive committed hotel pipeline, this leading position is cemented well into the future.”
Accor is focused on China and India as core growth markets and where collectively 107 additional hotels are committed and where together the network will almost double in size in the coming few years.
The operating environment in Asia Pacific has been resilient during 2011 where trading across Accor’s regional network is up 11% year on year. This solid performance has been driven by demand from both business and leisure segments and through an upswing in meeting and events business.