(Hong Kong – January 31, 2012 ) Berkeley is today launching what is set to become one of the most talked-about London residential opportunities of 2012 – its long awaited luxury development at One Tower Bridge, the last great riverside site available in the UK capital.
Nowhere else in the world can you live amongst some of the world’s most iconic landmarks, including the Tower of London, Tower Bridge and the capital’s newest showpiece, The Shard. Taking its place in what is fast becoming recognized as one of the most vibrant parts of prime central London, One Tower Bridge is located between Tower Bridge and City Hall on the South Bank, close to some of the capital’s most significant cultural destinations, including the Tate Modern, the National Theatre, the Royal Festival Hall and Shakespeare’s Globe Theatre.
One Tower Bridge is also conveniently located within walking distance from the capital’s main business districts; the City of London itself, London Bridge and More London with offices for 22,000 employees including Price Waterhouse Cooper, Ernst & Young and Norton Rose. World-class schools and universities including Westminster School, City of London School, University College London, South Bank University and University of Westminster, are only moments away.
The 1.6 hectare site will provide 350 one, two, three and four- bedroom private apartments and penthouses, all with private balconies or roof spaces as well as a cultural space and a boutique hotel.
Designed by internationally respected architects Michael Squire and Partners, the development incorporates four different architectural styles in nine buildings, which vary in size and height, to complement the London skyline and take advantage of the views across the River Thames.
One Tower Bridge, which will rank amongst the most luxurious of prime central London developments, is expected to establish new levels of price performance, appealing to both UK and international buyers seeking the confluence of location, specification, design and facilities which characterise the world’s finest residential developments.
Knight Frank’s research confirms that since March 2009, South Bank prices have risen by 44%, compared to a recovery of 37% in prime central London as a whole. South Bank prices outperformed the wider prime central London market, with a 5% additional uplift between January 2007 and September 2011.
Price performance for new developments, which are providing a higher standard of accommodation than previously available on the South Bank, has been even stronger. Knight Frank’s projections for price growth in prime central London, including the South Bank, is approximately 5% over the course of 2012 and a 15% increase by 2015. 
Situated in Zone 1, the development is a short walk from London Bridge station on the Northern and Jubilee line with services to Canary Wharf in 7 minutes and Bond Street in 9 minutes and with frequent rail services to Gatwick Airport. Tower Hill Underground Station is also close by, with District and Circle Line services, while there is also access to the Docklands Light Railway nearby.
Tower Millennium Pier, St Katharine’s Pier and London Bridge City Pier are all within walking distance, with river boat services to the City, Westminster and Greenwich.
The interiors, designed by the renowned Conran and Partners, reflect the needs and requirements for contemporary luxury living. All of the apartments are fully fitted with the finest materials and appliances, including Miele integrated appliances, built in coffee machines, wine coolers and individually designed oak cabinets for the custom-designed ergonomically planned kitchens.
Each apartment features the very latest in integrated Smart Home Technology, allowing residents remote access to adjust the automated blinds and switch on the underfloor heating system or air conditioning as they disembark from a long haul flight, as well as control the state-of-the-art security system. The technology hub also communicates wirelessly with the lift, automatically recognizing residents and delivering them to their floor.
One Tower Bridge residents will live directly next door to Potters Fields Park, part of the Thames Walk, and will not only benefit from access to this acclaimed public space, but will also enjoy a beautifully landscaped exclusive private courtyard garden with three individually designed areas.
Residents at One Tower Bridge will have access to a 24 hour concierge managed by Harrods Estates, a residents’ pool, a virtual golf facility, a fully equipped gymnasium, a spa facility with sauna, steam room and Jacuzzi and a residents-only business centre with lounge. There will also be a boutique hotel, in the existing Grade II listed St Olave’s school, with a restaurant for 250 guests.
The opportunity for both investors and home buyers is unique – the last great riverside site and a premier address with new one, two, three and four bedroom properties amongst London’s main business and cultural areas, with access to five-star facilities onsite.
First completions, at Windsor House and Tudor House, are scheduled for 2014 and 2015 respectively.
Prices for the new homes at One Tower Bridge, designed by award winning architects Michael Squire and Partners, start from £670,000 and will all be announced on 17th- 19th February at an exhibition to be held at Grand Hyatt, Hong Kong.
One Tower Bridge Exhibition： Date：17-19 , February 2012 Venue： Drawing Room, Grand Hyatt, Hong Kong Time：17 February－11.00am – 6.30pm 18 & 19 February －11.00am – 7.00pm