• Cassia Debuts in South Korea with the opening of Cassia Sokcho

    16 October 2024

    Cassia Sokcho, a vibrant new addition to the Banyan Group‘s portfolio, is delighted to welcome guests to an engaging and dynamic living experience. This marks the brand debut of the Cassia brand to Korea, coinciding with the Group’s celebration of its 30th anniversary. The brand, known for its connected living spaces and modern concepts, also operates in Bintan, Indonesia, and Phuket, Thailand.

    Perched between the East Sea and Mount Seorak and designed by renowned architect Kim Chan-joong, honoured by Wallpaper as one of the “20 World Architects to Watch,” the resort spans 12,022 m² with 26 floors above ground and 2 below. Its integrated book-themed design offers an inviting atmosphere. The resort features 674 rooms, including suites, and penthouse apartments, all equipped with kitchen facilities, private balconies, and bathtubs, providing views of the East Sea.

    “At Cassia Sokcho, we aim to create a dynamic and vibrant community hub in Sokcho. Our guests will enjoy not only stunning ocean view rooms and a variety of facilities, but also an engaging and welcoming space where genuine connections are fostered,” said General Manager Bryan Yoon.

    Connected Living Space

    Cassia Sokcho incorporates destination elements into its design and services, ensuring an immersive experience that reflects Sokcho’s unique character. The hotel is designed for community seekers, offering five versatile event spaces ideal for business conferences, social gatherings, and more. The ballroom, accommodating up to 400 guests in an 836 m² pillarless space, is equipped with state-of- the-art facilities, including an LED screen, professional audio equipment, and a stage. Four additional function rooms can be customised for smaller meetings and corporate events, supported by experienced event specialists to ensure each event is memorable and engaging.

    Dynamic Culinary Delights

    Diverse dining options at Cassia Sokcho cater to every taste. “Vista,” the buffet restaurant, features dynamic show kitchens serving international cuisine. “Horizon” café and bakery offers freshly baked bread, fresh juice, and healthy food. “Market 937” retail store provides snacks, drinks, and local delicacies, while “Bosco” offers a cosy bar and afternoon tea experience. “Fogo” grill restaurant serves a variety of grilled dishes, including fresh meat and local seafood delicacies, and the rooftop bar “Cielo” boasts a premium alcohol menu.

    Connecting like-minded guests with fun, engaging experiences

    The hotel’s fifth floor is dedicated to wellbeing. The rejuvenating “8LEMENTS Spa” includes fifteen treatment rooms and massage spaces. The sauna features a large whirlpool with East Sea views, and both dry and wet saunas. The “Activa” Fitness Centre is equipped with the latest facilities, and guests can recharge at the “Liquid Activa” bar with healthy, fresh drinks. The infinity, indoor, and kids’ swimming pools, along with open-air baths, offer a relaxing experience with panoramic ocean views.

    Cassia Sokcho offers an array of facilities tailored for families with children, including the Family Lounge, Kids’ Pool, and Kids Club. Featuring a program designed to support children’s growth and development, the hotel provides an authentic and enriching experience for families. Public spaces are inspired by Sokcho’s vibrant street atmosphere, enhancing the overall guest experience and connection to the local culture.

    Cassia Sokcho invites guests to experience its unique blend of vibrant living and community connection. For more information or to book a stay, visit www.cassia.com/south-korea/cassia-sokcho.

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